New FairPrice at Shaw Plaza


FairPrice has opened a new branch at Shaw Plaza, catering to the needs of time-starved young families living in the vicinity. The store features a breakfast menu from 9 am and ready-to-eat, grab-and-go meal solutions at the Sushi Counter that offers Japanese nibbles and warm bento sets. In addition, a Haagen-Dazs counter with over 20 different flavours of decadent ice cream creations, creamy milkshakes and parfaits are available in-store. For a healthier and leaner alternative, indulge in 30 guilt-free ice cream flavours that are just as creamy and decadent!

Convenience for Busy Families

FairPrice at Shaw Plaza is the perfect grocery store for busy families located in the heart of the city. With its breakfast menu and grab-and-go meal solutions, the store provides convenient meal options for those on the go. The Sushi Counter offers a variety of Japanese nibbles and warm bento sets, perfect for a quick lunch or snack. The Haagen-Dazs counter provides a delicious treat, with over 20 different flavours of ice cream, creamy milkshakes, and parfaits. For those looking for a healthier alternative, there are 30 guilt-free ice cream flavours that are just as creamy and decadent!

Haagen-Dazs Kiosk

The Haagen-Dazs Kiosk, open from 9 am daily, offers a range of pastries, coffee, and tea for a leisurely breakfast while grocery shopping. Customers can indulge in freshly baked waffles, buttery croissants, and decadent brownies. Customers can also enjoy a scoop of luxurious Haagen-Dazs ice cream from $5.90. Top it on a cone for an additional $1.00 or $1.50 for a waffle bowl. Customers can build their own pint with one to three flavours and one topping of choice for just $14.50.

Fresh Produce

FairPrice has seen a general sales growth of more than 10 per cent in its fresh category from 2019 to 2022, including fruits, vegetables, fresh seafood, meat, and eggs. The store features a double-tier seafood bed and an expansive pork counter to address the growing popularity of fresh food. The nearest wet market might be closed on Mondays, but shoppers in the vicinity can still get their needs satisfied with fresh pork available at FairPrice from 8 am to 8 pm daily. Customers can get the exact amount of meat portioned to fit any recipe requirements.

Asian Roast and Sushi Counter

Customers can grab-and-go delectable hot meals from the Asian Roast with mouth-watering options such as Roasted Char Siew Rice and Roasted Meat Combo Set featuring crackling Pork Knuckle with roasted potatoes, among others. The Sushi Counter offers nifty assorted onigiri to hot bento, and sushi set selections that are readily available while stocking up on grocery essentials.

With its convenient location, breakfast menu, ready-to-eat meal solutions, and Haagen-Dazs counter, FairPrice at Shaw Plaza is the perfect grocery store for busy families. Customers can also enjoy a range of limited-time exclusive deals and indulge in fresh produce, hot meals, and sushi. The Haagen-Dazs Kiosk offers a range of pastries, coffee, and luxurious ice cream.

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Fairprice at Shaw Plaza

Shaw Plaza #02-01, 360 Balestier Rd, Singapore 329783

Opening Hours: 8am to 10pm daily

This post is based on a press release or news for informational purposes only and is accurate at the time of posting. The opinions expressed are not necessarily those of Coffee & Cravings. Check our reviews for products/food we have personally tested.